A Personal SEO Expert – Guaranteed Google Page One
We Provide a Digital Marketing Specialist, SEO Expert, or WordPress Wizard to Achieve your Objectives
We believe in building strong, lasting relationships with our clients through dedication and value for money, this is why we provide a personal SEO expert to deliver your online marketing objectives. We work closely with our clients to understand their in-depth requirements, products and/or services.
We have three core SEO packages, just choose the most suitable package for you and your SEO consultant will work closely with you to achieve Google page one positions within 6 months for all keywords/phrases. If you require more keywords/phrases then our bespoke SEO package will enable you to realise your business objectives.
Our digital marketing expertise is broad covering everything from running PPC campaigns and email marketing to managing social media accounts and blogs. If you are looking for a bespoke digital marketing package click here.
Our portfolio and testimonials are sent on request. For more information please visit our Ts & Cs.
For more information click the questions below.
SEO stands for Search Engine Optimisation. This means everything that is required to take your web pages as high as possible in the search engines natural listings.
This is also known as organic SEO because there is no charge per click as in PPC Google or Bing advertising campaigns. SEO is equally as important as PPC but without the expense that PPC campaigns generate.
There are many techniques involved but any business can achieve Google page one listings for their keywords or keyword phrases. An SEO expert is highly skilled in on-site, technical, and off-site SEO, off-site SEO is also known as external link building or building backlinks.
An SEO expert will conduct in-depth keyword research using various professional software tools before embarking on any SEO project. The keyword research determines the most beneficial keywords and/or phrases for your business. The keywords equate to the search terms potential customers/visitors type in the search engines like Google or Bing to look for products, services, or information.
These are less competitive keywords such as keywords for a specific location or product or service. These keywords are typically easier to place in Google page one and therefore are usually placed in a package like bronze for example.
These are more competitive keywords such as keywords for national listings, brands, categories. These keywords are typically harder to place in Google page one and therefore are usually placed in a package like silver for example.
These are highly competitive keywords such as keywords for national and international listings, high-level generic brand name, product, or service searches. These keywords are typically much harder to place in Google page one and therefore are usually placed in a package like gold for example.
The Everchanging Landscape of SEO
SEO or Search Engine Optimisation has always been beneficial for anyone wanting to attract more traffic or visitors to their website or websites. The SEO landscape is constantly changing, bringing new challenges and differing levels of complexity. An SEO expert will be highly proficient in on-site, technical, and off-site SEO principles and techniques.
Over the last decade there has been an enormous shift from utilising Black Hat (frowned upon) techniques by SEO experts, SEO agencies, and SEO companies exploiting the search engines (namely Google) to Google taking back control with their sophisticated algorithms designed to bring the “dark side” back into the light.
A SEO expert or SEO consultant will fully embrace White Hat techniques to avoid their clients’ website(s) from being penalised and possibly even being removed from the search engines altogether.
There is a great deal of terminology involved in SEO and therefore to help people that are new to this fascinating world, I have created an SEO blog where I discuss SEO terms in a straightforward way and how to get the most out of Search Engine Optimisation.
It is important to choose an SEO expert wisely so as not to get involved with Black Hat or Grey Hat techniques which can damage your SEO strategy in the long-term. It is also wise to understand the difference between, Long-Tail, Mid-Tail, and Short-Tail keywords and keyword phrases as this will potentially save you time and money.
2018 will no doubt bring new changes to Google’s key indexing algorithms not least the mobile indexing algorithm and all its elements. Mobile-first changes will certainly see many companies adopt a new approach to responsive web design and complete optimization of web pages together with a key focus on UX (user experience) and UI (user interface) design.
It is now important (in 2018) to choose a SEO agency that focuses on the complete picture of applying SEO techniques to mobile-first web designs. Alchemy SEO’s experts take the approach that any business regarding of size should have access to a cost-effective SEO expert to help them realise Google page one positions using the most beneficial White Hat techniques and principles.
What’s a good strategy to harness the benefits of a mobile-first approach?